Film Radio Trailer

Codes and Conventions of Radio Trailers:

The title of the documentary is usually said along with the scheduling of the documentary.

They always include what channel the documentary will appear on (this is usually said last)

Extracts from the programme are used, usually involving a key element from the documentary

There is a voice over which intercuts throughout and outlines the narrative, sometimes posting questions to the audience that will be addressed in the documentary. This is used to intrigue the audience into wanting to watch the documentary.

Usually lasts for 30 - 40 seconds.

There is always a music bed

The advert is always played on an appropriate radio channel; BBC programmes can be advertised on Radio 1

Radio adverts usually feature:

Music which is relevant to the subject matter.
Channel name and time of broadcast there is usually something which is branded to the channel for example bbc's jingle.
Extracts from program usually key aspect of the program.
A voice over drawing in the audience sometimes with rhetorical questions, puns and other literary devices.
It would have to be played at an appropriate time for example if it was a teen drama it wouldn't be broad casted in school hours when they wouldn't hear it.

Indents- The brand which is recognisable.
- The background music is usually dramatic, tense to cause an impact and to excite target audience and builds tension
-sound bites from documentary are often used.

Radio Trailer One- On BBC. About Madelyn McCann.
-Indents of the brand BBC is used- Recognisable, people listening will know exactly what is from as soon as they hear it.
- Dramatic, serious, exciting music- which builds suspense and tension.
-Snapshotted sound bites of people in the documentary make us see the importance and give us a taste of what the programme is about.
- Details about the time, the show, and the channel.
- Proper English narrative speech- relates to a more serious programme and represents BBC.
- Investigation Documentary.
- Poses questions at the beginning-makes you want to watch it to find out the answers.
- Play on words- professional, exciting.
- The queen’s English- Everyone can relate to it.

Radio Trailer Two- The Royal Family.
-Exciting, fun, loud music- Guitars and music throughout-makes it sound really fun ,with a classical twist- aimed at a younger audience.
-Presenter/narrator- Young and fresh.
-Sound bites-George Bush and the Queen- Professional, interesting-makes you want to watch more.
- Narrator Reinforces what the show is about.
-Cliche-'up close and intimate'.
-Music Builds suspense.

Scripting Radio Trailer.

Are you infatuated by a certain someone? What do you like in the opposite sex? Is it all about ‘VOX POPS OF GIRL WITH BLOND HAIR AND BIG BOOBS AND BOYS WITH BLUE EYES’. Or is there more to a successful relationship? ‘SNIPIT FROM COUPLE INTERVIEWS’ It’s time to take a look into the real reason for an attraction ‘PROFFESIONAL SPEECH’ So all you lovers out there, check it out on channel 4 this Wednesday at 5.45.